Conversions shows events that matched a workspace conversion rule, together with their value, destination, and delivery details.
Understand the flow
Event received → rule matched → conversion created → destination delivery attempted
Review a conversion
- Open Conversions and choose the date range.
- Search by event, distinct ID, city, or rule name.
- Filter by the available source, destination, or status fields.
- Expand a row to see the summary, or open it for the complete details.
- Compare the event value and currency with the original revenue source.
The toolbar totals conversion value in USD when a usable USD value is available. Mixed or missing currencies should be checked at the individual conversion level.
Manage rules
Select Manage rules to create, edit, enable, disable, or remove rules. A rule defines:
- the source and event that can trigger it;
- the destination platform and connected account asset;
- the platform event name;
- how value and currency are determined;
- optional mappings required by the destination.
Create one clear rule for each intended source-to-destination flow. Before enabling production delivery, send a controlled test and inspect both the conversion record and the destination’s diagnostics.
Two enabled rules can deliver the same business event twice. Duplicate only when each rule has a deliberate, independently verified destination.
A conversion is missing
Find the source event in Events first. If it exists, check that the rule is enabled, listens to the exact event name and source, and targets an account that is still connected. If the conversion exists but was not delivered, open its detail view and fix the destination credentials, asset, mapping, or required customer data shown there. 
