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Profit is a derived view. Fix the inputs before trusting the result.

Start with the definition

A practical contribution-profit view is:
Net revenue − ad spend − product costs − included fees = contribution profit
Decide which costs belong in your operating view before comparing Datalyr with an accounting system. Datalyr is designed for acquisition decisions, not general-ledger reconciliation.

Setup order

1

Verify net revenue

Check several known transactions and refunds. Do not configure profit while revenue is still duplicated or missing.
2

Connect every ad account

Open Sources and connect the platforms spending money in the selected workspace.
3

Add supported costs

Configure product costs, fees, or other available cost adjustments consistently. Avoid mixing tax-inclusive and tax-exclusive values.
4

Align reporting settings

Use the same date range, timezone, and currency across revenue, spend, and cost inputs.
5

Test a small period

Reconcile one day or a handful of known orders before reviewing a full month.

Read the result

  • Gross revenue is sales before recorded refunds.
  • Net revenue subtracts recorded refunds.
  • Ad spend comes from connected ad-platform accounts.
  • Product costs and fees depend on the cost inputs enabled for the workspace.
  • Profit is only comparable when all inputs cover the same period and currency basis.

Why profit can look wrong

  • One ad account is missing or connected to the wrong workspace.
  • Refunds arrived after the selected period.
  • Product costs are incomplete for some items.
  • Revenue and spend use different timezones.
  • Source currencies are being compared without the same conversion basis.
  • Gross revenue is being compared with a net-revenue calculation.
Reconcile inputs independently: revenue first, then refunds, then spend, then costs. A single profit total cannot tell you which input is wrong.